16:24:42 [kaygreen] so tell me what is your biggest challenge in business
right now. I am Kay Green of http://www.MyPreciousKid.coma
and http://www.123HomeBusinessGuide.com
and http://www.PreciousKids.org and http://www.KayGreen.com
16:25:19 [countrycat] mine is getting orders I'm getting hits but no orders
and they are targeted hits
16:26:11 [kaygreen] hmmm ok do you know where the hits are coming from
16:26:18 [kaygreen] how many a day are you getting
16:26:38 [countrycat] yes I have a referral java code that tells me on the
bottom of my page
16:27:01 [countrycat] about 50 I just got my other domain back and am
redirecting the hits from that page to mine
16:27:24 [countrycat] you can see it at the bottom of the page http://www.countrycatcandle.com
if that helps
16:28:28 [kaygreen] ok at 50 a day I was not getting many sales either
16:28:47 [kaygreen] statistics at 1/2%
16:36:22 [countrycat] Kay when (hit wise) per day did you start getting
orders? I'm still adding links and such and waiting for the search engines to
keep indexing me(we are moving up in the results though)
16:39:33 [kaygreen] well I was getting orders at 50 hits a day but they were
on and off
16:39:47 [kaygreen] I get 500 hits a day now and still do not get retail
orders every day
16:39:58 [kaygreen] so work on the seo thing
16:40:03 [kaygreen] write articles
16:40:17 [kaygreen] submit your articles to article databases like family-content.com
16:40:18 [countrycat] hmm maybe I'm just not destined to get orders lol, I'm
keeping at the seo thing
16:40:27 [kaygreen] YES YOU ARE
16:40:31 [kaygreen] it is a process
16:40:43 [kaygreen] what are you doing to get your URL out there offline
16:40:50 [kaygreen] it takes time
16:40:55 [countrycat] I know
16:40:56 [kaygreen] have you bought ads
16:41:03 [kaygreen] targeted ads
16:41:08 [countrycat] I've been leaving candles with people, and business
cards
16:41:11 [kaygreen] what is your url again
16:41:23 [countrycat] no place for targeted ads around here
16:41:28 [kaygreen] ok that is a start - are you doing
parties/classes/fundraisers
16:41:32 [countrycat] http://www.countrycatcandle.com
16:41:35 [kaygreen] online targeted ads
16:42:06 [kaygreen] you have to stand out from the other candle places - what
makes you different - why should they buy from you
16:42:20 [countrycat] yes I've got online targeted ads, and I do fundraisers
finalized my home party plan (I think still need someone to look over it)
16:43:22 [kaygreen] one thing I see! The $8 shipping would scare me off
16:43:40 [kaygreen] I would remove it from the front page - put it on the
products page after they have seen your stuff
16:44:04 [countrycat] got you I was fashioning it off someone who I know gets
a ton of orders
16:44:42 [kaygreen] you want your front page to tell them why they need to
order - how to order - with no distractions
16:45:03 [kaygreen] and why order from you instead of another candle company
16:46:10 [countrycat] any suggestions I've got that we are hand poured, use
quality ingredients and have the products page on the main part.
16:46:29 [countrycat] should I hyperlink some of the pics on the main page to
their ordering page?
16:46:32 [kaygreen] also I would put your company name and PO box address on
the bottom - your 800 number is great
16:46:40 [kaygreen] yes
16:47:08 [kaygreen] that would be great - if they see it and want to order
make it easy - and put under it Click here to order this item
16:47:43 [kaygreen] can you make the hyperlinks blue - people are use to
looking for blue links
16:48:10 [countrycat] I can just was trying to keep it pretty lol
16:48:10 [kaygreen] put ORDER HERE somewhere too LOL
16:48:18 [kaygreen] It looks great
16:48:26 [countrycat] thank you
16:48:28 [kaygreen] but you want them to know what to do next
16:49:12 [kaygreen] search engine classes say 250-500 words of content on the
page including your key words
16:49:18 [countrycat] so should I put a link on the left hand side at the top
(above candles) that says order here?
16:49:43 [kaygreen] yes or even in the middle after the first paragraph
16:49:56 [countrycat] no problem I appreciate the help a ton I feel like I'm
running in circles
16:50:07 [countrycat] ok I can do that
16:51:12 [kaygreen] on the products page can you like those photos to the
order page too for that item like you did the words
16:52:25 [kaygreen] I like that you have the weight of the grubby otherwise I
would say $15???? but I see it is bigger and heavier than I thought - can you
add more text to description of each products - increases your key words for
that product - ways to use it - scents - suggestions
16:52:40 [countrycat] yes do you mean make a total order page with all of the
products on it?
16:53:15 [countrycat] yes I can add more of a description just didn't want to
over run customers with "bragging"
16:53:18 [kaygreen] that would work or even just link to the same page the
candle title send me too - I wanted to click the photo to go there
16:53:31 [kaygreen] You need 250 words on each page
16:54:13 [countrycat] hmm how would you suggest doing that on the individual
product pages without doing overkill
16:54:13 [kaygreen] give them a title, description, why to buy then the buy
now button then the rest of the info - suggestions, uses, gifts, scents, why,
how , what, customer comments, etc
16:54:41 [countrycat] got it
16:54:49 [kaygreen] they may not read it all but you need it for the search
engines to find you if someone is looking for grubby candles
16:55:04 [kaygreen] you want your site to come up high for each category you
sell
16:55:24 [kaygreen] I had one products page now I am making one page for each
products with the same content
16:55:49 [kaygreen] what, how, when, directions, safety, comments, size,
weight, colors, where
16:55:58 [countrycat] ok so I need to add more text on each page and on the
candles page link all the pics to the page right?
16:56:01 [kaygreen] almost like a mini article on that product
16:56:09 [kaygreen] yes
16:56:18 [kaygreen] now those are only suggestions from what I know
16:56:20 [countrycat] I can do that
16:56:27 [kaygreen] someone else might say differently
16:56:59 [countrycat] I trust you, look where you are today even though we
have different products its the same in a lot of ways we are trying to get sales
16:58:32 [kaygreen] yup!
16:59:49 [countrycat] if I can get my outlook to work I've got that message
with the rep info ready to go
17:01:49 [kaygreen] cool
17:01:59 [kaygreen] I think you are headed the right direction
17:02:34 [kaygreen] look at joining this group http://groups.yahoo.com/group/SEO_Techniques/
17:02:47 [kaygreen] it has helped me
17:02:54 [kaygreen] some will seem like Greek at first
17:03:01 [countrycat] I'm in it already and starting to figure it out
17:03:03 [kaygreen] but you will learn
17:03:51 [countrycat] I know considering I had no clue what html was in
December and now I've written two web sites in it I'm sure I'll figure it out
17:04:17 [countrycat] I put some of your articles on the wahmpartyplans site
(with your author link box)
17:04:23 [countrycat] thank you for letting me use them
17:05:31 [kaygreen] you are most welcome
17:07:56 [kaygreen] give yourself time
17:09:04 [countrycat] I know but it has been keeping me awake I just want
some orders and reps lol
17:09:21 [kaygreen] LOL you will
17:09:28 [kaygreen] the key is work some every day
17:09:40 [kaygreen] get your URL out there to 5 new places every 5
17:09:52 [kaygreen] make 5 contact phone calls every day
17:09:54 [countrycat] that's what I'm doing slowly but surely
17:11:28 [kaygreen] you can not teach your reps this until you are doing it
17:13:03 [countrycat] very very true
17:15:39 [kaygreen] well I am going to run - I hope this was helpful
17:11:04 [kaygreen] free advertising here http://groups.yahoo.com/group/WNC-Chat-Advertising/
17:11:13 [kaygreen] and http://www.123homebusinessguide.com
17:11:55 [kaygreen] and on Monday at http://groups.yahoo.com/group/1ChristianWAHM/
Chat by Kay Green of http://www.MyPreciousKid.com
, http://www.123HomeBusinessguide.com
, http://www.KayGreen.com at kay@mypreciouskid.com
We meet every Tuesday 1 pm PST, 4 pm EST
http://smallbusinessreferralnetwork.com/chat/phpMyChat.php3